Kriativar
 

Kriativar was born in 2014 after Sofia Fada, the company's founder, experienced a challenge with her son João Gabriel. The company initially provided services for schools with educational products targeted at the children's market. Later on, big companies began to reach out to us because they realized that we deliver technology with something extra. Technology with art, design, usability, storytelling, gamification, and qualified content. These factors ensure the development of products and solutions that really solve great issues, such as the problem of communicating with the communities experienced by great mining companies, or the need to increase employees’ engagement in projects that involve a change of culture in terms of diversity or environmental protection, for instance.

We currently have a very strong R&D culture. We developed the world’s first puzzle with storytelling and augmented reality. We also have a series of scalable products, such as the geolocation app Territórios Compartilhados (Shared Territories), smart virtual assistants, holographic training, gamified learning pathways, interactive virtual board game, and co-creation platforms book maker and video maker.

A Successful Journey

Throughout our journey, we have been granted the main innovation public notices in Brazil, including SEED, an accelerator program for startups from the Government of Minas Gerais, considered one of the best in the world; INOVApps, a technology competition by the Ministry of Communications; Baanko Challenge, an accelerator for businesses with a social impact; FIEMG LAB, greatest connection accelerator with the industry in the world; XR Canada, an accelerator for startups of Augmented and Virtual Reality from Canada, focused on internalization; Startup Brasil, the most important public notice targeted to innovation in Brazil; BrazilLab, a public notice that connects the best solutions to state and municipal governments in Brazil; Mining Hub and Mining Lab, public notices aimed at encouraging innovation in the mining industry that represented the big turning point of the startup.